Rob Tinknell
CEO Battersea Power Station
Daniel and I have worked together for over 12 years, in fact I’m probably his first client, and since our first project Evidently’s attention to detail and creativity has become legendary.
Daniel and I have worked together for over 12 years, in fact I’m probably his first client, and since our first project Evidently’s attention to detail and creativity has become legendary.
While CMO of Unilever I relied many times on Evidently’s unique collection of talents. I now consider people there friends as well as colleagues, and continue to admire the way they work.
Evidently has become an invaluable partner to Dove providing both creative and production services. They’re a full part of our agency ecosystem. Their understanding of the brand shows through in the care with which they consider creative ideas and in their attention to detail in execution.
Evidently’s on-point strategic thinking and creative development helped turn our brief into fantastic consumer creative that spoke to our male consumer, drove increases in purchase intent and became an internal case study for taking a Challenger approach to equity. Additionally, they were a joy to work with every step of the way - always smart, strategic and pushing us in the right places to take risks.
Turning around Unilever's Laundry category was a tough challenge: one of the key elements we lacked were regular, engaging communications which inspired and aligned the team. Evidently's support in creating and delivering a unified communications vehicle was a huge help to me in transforming the global team and how it behaved. The resulting regular Laundry Quarterly films was creative, informative and most importantly reignited our team's passion for their work. I'm a big fan of the team at Evidently and very much appreciate their tireless efforts in helping Laundry become a real success for Unilever.
The Smober Up campaign was a groundbreaking digital program that allowed the brand to engage in an interactive dialogue with consumers. The team at Evidently successfully built a social media platform using meaningful consumer insights, and this in turn allowed the Nicorette brand to develop a strong relationship with consumers eager to quit smoking.